The new model will use a modified version of parent Geely’s SEA architecture. At the launch, Rowan hinted that the compact model will be aimed at “city driving for first-time buyers”.
With the EX30 sitting firmly in one of the fastest-growing segments, it will be key to Volvo achieving its target of selling 1.2 million cars annually by the middle of the decade, with half of those fully electric models.
The model will retain traditional Volvo cues, but also feature bolder styling elements to help win over a younger audience. Much like the EX90, it will take the form of a higher-riding crossover but with sleeker bodywork to maximise the aerodynamic efficiency. It is also possible the model could eventually spawn a coupé-SUV offshoot similar to the C40 Recharge.
Speaking at February’s EX90 launch, Volvo design chief Robin Page said the firm will “start evolving” its design language with the EX30 and future models.
He said: “You’ll still recognise it as a Volvo and there are elements of the EX90 we’ll bring into future products. But with a smaller car, you can play around more with different things. You’ve got a bit more of a spectrum to play with colour, materials and the general expression.”